According to the internet, America is on the verge of a historic moment. The country is set to adopt digital transformation strategies that will transform how it pursuit digital content, storage, and management. The transition will witness an explosion of online presence for brands and individuals alike. With this being said, there is still a long way to go in building digital content presence. It’s not easy to find good content, target your audience with keywords that sizzle while still finding a balance between verification and accountability, and produce high-quality results at the same time. That’s what happened to American writer and blogger Stefon Diggs . She broke through the noise with her blog about family history research—a blog that continues to gain popularity today following stepsondiggs’ post about the new meaning of ‘step daughter’ in 2018 . Stefon Diggs has been a pop culture hero for almost two decades—and she still rules! Here’s why you should be reading her as much as you did when you first heard about her:
What is stepon diggs?
Stefon Diggs is the pseudonym of American writer and blogger Stefon Diggs. She is best known for her blog about family history research—a blog that is almost entirely dedicated to her family’s story and research. Her blog has seen rapid growth since it was first published in 1998, combining information from her family history with modern-day information to create a tale of exotic travel, miscommunications, and an unlikely pair of parents and children. The blog has received much publicity for her family history, and is still read and discussed by many people today.
Stepon Diggs: A Modern Cinderella Story
At the age of 26, Stefon Diggs became the first female billionaire in the United States. Her fortune was built on her blog and her beauty, charm, and storytelling abilities have made her a household name. As of today, she has become the most well-known surviving member of the hop group known as the DGs. Her blog has helped to give her name recognition and is still being read and discussed by many today.
What made her blog successful?
The Internet has made a huge impact on business and personal life, and it’s equally true for the content that is found on the internet. For example, the first time in history, anyone could publish a story without having to go through a traditional publishing process like reading and critical massing thousands of words through a press release or book review website. This disruption in the publishing process has also led to a rapid rise in the number of brands taking advantage of this new capability. For example, the publishing industry is now defining new editorial strategies to leverage the new distribution capabilities and interactivity of the Internet.
How to make your blog even better
The biggest advantage that brand-new digital products have over their predecessors is the sheer number of options available to create content and promote your brand. With so many options for content and distribution, it can be difficult to select the best approach. That’s where content creation and distribution can help.
Steps to take if you’re still learning how to write and post content
When you’re new to the blogging process, it’s important to learn from your mistakes. If you’re still learning how to write and post content, you can always start by looking at your old posts and reducing the mistakes that you made. If you make mistakes with word usage, sentence structure, or other elements of your content, a week or two of editorializing can go a long way in correcting the situation.
Bottom line
As the Internet continues to evolve and radicalize its usage, so will the way that brands and businesses use it. It is only as a new type of digital infrastructure is put in place and put to use that brands and businesses realize just how much potential is latent in the technology. It shouldn’t be surprising, then, that brands and companies are exploring increasingly creative uses of the new platform. Now, more than ever, it’s critical that brands and business owners get creative with the new technology.